In Dovetale Reports, you may be wondering what the difference between an Instagram Business and an Instagram Report is? 

Referring to the screenshot above, please see below the definition of these two types of platform Reports:

  1. Instagram Business = These Reports are built only using authenticated data from the Instagram API. Creators will need an actively connected Instagram Professional Account on Dovetale and must be invited as one of your Partners
  2. Instagram = These Reports do not require Partners or connected accounts. This data is pulled in and generated by Dovetale :). 

Have more questions? Feel free to reach out to support@dovetale.com at any time!