Overview


To build Reports using the content that Creators have posted for your Campaigns, you must invite creators to your Campaigns. Inviting creators to join your Campaigns will allow creators the ability to share their content metrics and data with you through the Campaigns feature! 



Data Access


* IMPORTANT NOTE * - In order to receive any Instagram post / Stories data, creators must have an Instagram Business or Creator account. 


Instagram Posts - All post data is for Organic data only. If ads are purchased to 'boost' performance, this WILL NOT be tracked for post data. 

  • Engagement %
  • # of Likes (Creators must have an Instagram Business account)
  • # of Comments (Creators must have an Instagram Business account)
  • # of Impressions (Creators must Authenticate Account and have an active connection)
  • Reach (Creators must Authenticate Account and have an active connection)
  • # of Video Views (Creators must Authenticate Account and have an active connection)
  • # of Saves (Creators must Authenticate Account and have an active connection)


Instagram Stories - Creators must have an Instagram Professional Account (Creator or Business Account)

  • # of Impressions (Creators must Authenticate Account and have an active connection)
  • # of Reach (Creators must Authenticate Account and have an active connection)
  • # of Taps Forward (Creators must Authenticate Account and have an active connection)
  • # of Taps Backward (Creators must Authenticate Account and have an active connection)
  • # of Replies (Creators must Authenticate Account and have an active connection)
  • # of Exits (Creators must Authenticate Account and have an active connection)
  • # of Swipe Ups (Manually enter only)
  • # of Sticker Taps (Manually enter only)
  • # of Profile Visits (Manually enter only)
  • # of Next Story Clicks (Manually enter only)
  • # of Shares (Manually enter only)
  • SMV*


IGTV Posts - All post data is for Organic data only. If ads are purchased to 'boost' performance, this WILL NOT be tracked for post data. Additionally, for IGTV posts MUST be posted to an influencer's post feed for the post to be available for Reports.

  • Engagement %
  • # of Likes (Creators must have an Instagram Business account)
  • # of Comments (Creators must have an Instagram Business account)
  • # of Impressions (Creators must Authenticate Account and have an active connection)
  • Reach (Creators must Authenticate Account and have an active connection)
  • # of Video Views (Creators must Authenticate Account and have an active connection)
  • # of Saves (Creators must Authenticate Account and have an active connection)


Instagram Reels - * Important Note: For Reels Posts made by creators, additional data that's available for Authenticated Accounts WILL NOT be available. 

  • There is currently NO DATA available from Instagram for Reels posts.


Twitter - All post data is for Organic AND Paid data. If ads are purchased to 'boost' performance, this will NOT be tracked for post data

  • Engagement %
  • # of Likes
  • # of Retweets
  • # of Quoted Tweets (Creators must Authenticate Account and have an active connection)
  • # of Replies (Creators must Authenticate Account and have an active connection)
  • # of Impressions (Creators must Authenticate Account and have an active connection)
  • # of Views (Creators must Authenticate Account and have an active connection)
  • SMV*

YouTube - All post data is for Organic data only. If ads are purchased to 'boost' performance, this will NOT be tracked for post data

  • Engagement %
  • # of Views
  • # of Likes
  • # of Dislikes
  • # of Comments
  • # of Shares
  • # of Minutes Watched (Creators must Authenticate Account and have an active connection)
  • SMV*


TikTok Posts - * Important Note: For TikTok posts made by creators, all content is MANUAL ADD ONLY. 

  • Followers
  • Engagement %
  • Video Views (Manually enter only)
  • Likes (Manually enter only)
  • Comments (Manually enter only)
  • Shares (Manually enter only)

Facebook Posts - All post data is for Organic AND Paid data. If ads are purchased to 'boost' performance, this will be tracked for post data

  • Engagement  %
  • # of Impressions (Creators must Authenticate Account and have an active connection)
  • # of Reach (Creators must Authenticate Account and have an active connection)
  • # of Likes
  • # of Comments
  • # of Video Views (Creators must Authenticate Account and have an active connection)
  • # of Reactions
  • # of Shares
  • SMV*


* SMV for each platform is calculated based on the rates that your team defines per Campaign in the Reports Settings.


Have questions about the data you get access to for creators who you've invited to the platform? Please feel free to contact support@dovetale.com any time!